The Belk College of Business and the College of Arts + Architecture partner to present this Entrepreneurial Decisions: Arts & Design in the Marketplace conversation with alumnus Banks Wilson. Banks received his Bachelor of Fine Arts degree with a concentration in graphic design in 2001. Just one year after graduating from UNC Charlotte, he founded his own design company.
A talented marketer and entrepreneur, he has leveraged his unique mix of analytical and creative thinking, strong visual aesthetics, and insights into digital consumer behavior to build one of the region’s largest and most respected digital agencies, Union. Under his leadership, Union has won numerous awards for excellence in marketing and technology, and grown to more than 70 full-time employees. Over the past two decades, Banks has strategically introduced new tools, systems, and processes and invested in the right people at critical stages in the agency’s growth.
He is an active member of industry organizations American Advertising Federation (AAF) and American Institute of Graphic Arts (AIGA), where he has served as a board member and provided digital marketing expertise throughout the years. Banks’s current civic engagement includes board service for the Charlotte Regional Business Alliance, The McColl Center for Art + Innovation, and the Olympic High School Foundation, his alma mater.
Banks consistently seeks ways to connect and create impact within the community and his knowledge, passion, and focus on relationships help elevate the organizations and client brands with which he works.
Entrepreneurial Decisions is a public speaker series offered through the Belk College of Business. During each talk, entrepreneurs discuss the decisions they made in building and growing their ventures. Banks will talk about his experiences with Dr. Justin Webb, Belk Distinguished Professor of Business Innovation, in this virtual discussion.
This event is FREE but registration is required. Please visit this page to register.